An Interpretation of Relevance Theory on Vague Language in Business English Negotiations

  • Fanyu Mao School of Foreign Languages, Jiangxi University of Finance and Economics, China
Keywords: relevance theory, vague language, business negotiation, cognitive context, relevance

Abstract

With the globalization of the economy, the fuzzy language in business English negotiations is widely used. The motivation for negotiators to use fuzzy language is not to hide information, but to convey information more clearly. This article attempts to divide business negotiations into three stages: the beginning, the process, and the end. With fuzzy language in business negotiation as a corpus, this paper studies how people adapt to different contextual factors to regulate fuzzy language in the process of business English negotiations under the guidance of relevance theory so as to achieve the optimal contextual effect with the minimum effort.

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Communication is not a simple process of encoding and decoding, but an explicit-inferential communication.
Published
2020-03-10
Section
Articles