China Telecom 5G Analysis On The Path To Improve User Quality Satisfaction

  • Yanfang Liu School of Business Administration, Joongbu University, Korea
  • Tian Gao School of Business Administration, Joongbu University, Korea
  • Sang Han School of Business Administration, Joongbu University, Korea
DOI: https://doi.org/10.30560/jems.v8n1p58
Keywords: 5G technology, telecommunications industry, user expectations, quality perception, value perception, user satisfaction, user loyalty

Abstract

With the rapid development of 5G technology, the telecommunications industry faces significant opportunities and challenges. Key factors such as user expectations, quality perception, value perception, and user satisfaction influence the competitiveness and market share of telecom companies. This paper, based on user behavior theory, examines the relationships between these factors and their impact on user loyalty. The findings provide theoretical and practical guidance for telecom marketing strategies in the 5G era, helping companies understand user needs, improve service quality, and enhance loyalty, ultimately promoting long-term growth.

References

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Telecom Customer Satisfaction Index Model
Published
2025-02-08
Issue
Vol 8 No 1 (2025)
Section
Articles
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