The Determinants of the use of Mobile Banking in Africa

Case of Burkina Faso

  • Alain T. SAWADOGO Multinational School of Advanced Telecommunications, Senegal
  • Ndilengar MBATINA Nodji Pan African University, Cameroon
DOI: https://doi.org/10.30560/jems.v1n1p245
Keywords: Adoption, Mobile Banking, Africa, Costumer

Abstract

Since a few years, the banking sector in Africa has been transformed. The main factors that explain this transformation include the deleting of the regulatory measures of financial services, the effects of the globalising world and in particular the evolution of information technologies. It is now possible to offer alternative channels of distribution of services such as ATM and vending machines, credit cards and the mobile phone. The operators in the banking sector argue that the mobile bank would provide new opportunities for profits, cost reductions and a delivery of better services for customers. The objective of this paper is to analyse the determinants of the use of mobile banking in Burkina Faso. Taking into account the main variable of a qualitative nature, we used the logit model to perform the different estimates. Apart from the quality variables, gender, age, locality, it is that all the variables are significant to the thresholds of 1%, 5% and 10%.

Amount of Money Transfers received
Published
2018-06-30
Issue
Vol 1 No 1 (2018)
Section
Articles
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